When the end of the year approaches, this often sparks reflection and goal-setting for most of us.
Reflection comes naturally to me. I reflect regularly to identify insights, lessons, trends, and to recognise what has gone well.
Goal-setting, on the other hand, well, thatโs a challengeโฆ
The Hidden Problem with Goal-Setting
Iโve often found the concept of goal-setting challenging because Iโm a systems person.
Meaning that I have often questioned the purpose of setting arbitrary goals that society encourages us to pursue, and if we donโt, weโre unambitious and some kind of failure, only to reach them and ask the questionโฆ now what?!
Thatโs the challenge with goal-setting. If our goals arenโt part of something bigger or more meaningful, once we reach them, we end up questioning them, our purpose, and whether they were really worth it.
Especially if, and when, we attach our identity to them.
This is a really dangerous game, because what happens if we donโt succeed?
Or what happens if, like in sports, you retire after being constantly wrapped up in pursuing the next goal, after the next goal, after the next goal?
It becomes all you ever know. And once you stopโฆ then what?!
Thatโs why I think a lot of high-performance athletes have challenges post-retirement.
Their lives have been constantly about pursuing goal after goal after goal.
This doesnโt only relate to sports, but also to any high-performance area, such as business.
Donโt get me wrong, Iโm not a high-performance expert. These are insights that Iโve gained mostly from being a fan and watching from afar.
Recently, it was interesting to listen to a top Premier League footballer speak on a podcast about how, for the upcoming season, he didnโt have a definitive goal for the number of goals he had set himself, and was more focused on doing the right things to perform at the highest level.
This is in contrast to everything weโre told about goal-setting.
Weโre told that we must be specific in order to reach our goals.
Maybe this top athlete was stating something publicly but doing something different privately. Who knows?
But I see no reason why, in an honest, open, 45-minute-plus interview, this top Premier League athlete would have any reason to lie.
Anyway, the message I took away from that interview was that so many things can happen and sway our goals in one way or another that setting a goal and becoming so fixated on it can sometimes do more harm than good.
When Identity Becomes the Goal
For example, in this case, what happens if that Premier League striker gets injured and is out for the rest of the season? His goal, whether that was to score 20, 25, or 30 goals, has now been obliterated at no fault of his own.
And if he has wrapped his identity up in this goal, imagine how much mental anguish that would cause.
I think a lot, donโt you?
The majority of us arenโt athletes operating at the highest level. However, I observe that many of us face something similar when it comes to goal-setting.
We set arbitrary goals and attach our identity to them.
And when life happens, and our goals have to change, we experience so much mental anguish, misery, and suffering that I often wonder if itโs really worth it. And, there must be a healthier way.
Growth Requires Goals, But Not Obsession
Thatโs not to say we shouldnโt set goals, or that we should give up as soon as a roadblock occurs.
At the end of the day, weโre going to face challenges, ups, downs, and everything in between. And the path to reaching our goals isnโt going to be easy.
Weโre designed to grow spiritually, mentally, emotionally, and physically, in all ways possible.
Thatโs one of the great things about being human.
And the pursuit of our goals will test us, our character, and require determination, resilience, perseverance, patience, you name it!
These are all vital character traits that donโt just help us in the pursuit of what we want to achieve in this life, but help us become the best versions of ourselves possible.
I think there needs to be more balance and a conversation around not becoming so fixated on our goals and wrapping our identity up in them, and instead, surrendering and accepting reality a little more, rather than fighting it.
Thatโs where self-awareness and intelligence come in.
To know when to surrender and let go.
And to know when to push forward towards achieving something great.
Thatโs goals and goal-setting.
Why Systems Create Sustainable Change
Whereas systems are based on processes, frameworks, habits, and ways of living.
These can be identity-based, and itโs a good idea to do so.
Systems help keep us on the right side of where we want to go and what we want our life to look and feel like.
Health is a great example of this.
Letโs say we want to โbecome healthier.โ While broad, this could manifest in several different goals.
Whereas with systems, we take on the identity of someone who is โhealthyโ and design life in this way.
We would:
- Exercise and move our bodies every day, no matter what
- Prioritise sleep, going to bed at the same time every night
- Only buy whole foods from our local grocery store or farmerโs market
The list is endless, you get the point!
So, How Do Systems Differ From Goals?
A goal looks like losing X amount of pounds. It has a singular endpoint and outcome.
Whereas a system helps us stay consistent, maintain standards, and create a lifestyle. It becomes how we live.
This is where I focus the majority of my time.
And thatโs not to say it doesnโt come with its own set of challenges.
Sometimes systems can become stale. You can get stuck in habits, routines, and patterns that once worked for you, but over time, they need upgrading as you grow. This requires a level of consciousness and self-awareness that isnโt always obvious.
Iโve learned the hard way that systems donโt always signal growth either. As stated, they help maintain standards.
This is where Iโve realised that goals are helpful and come in.
Let me put it another way:
Goals are for growth and direction.
Systems are for consistency, maintaining standards, and creating a lifestyle.
Goals and Systems Work Best Together
Understanding the role that both play can help us design and live the best lives possible.
Itโs not a matter of either/or.
Itโs a conversation of both.
This idea isn’t new. James Clear puts it well: “Goals are good for setting a direction, but systems are best for making progress.” Both have a role.
We can create systems while also setting meaningful goals that help us grow and give us a sense of direction.
This is an approach we can use at any time, not only at the end of the year when most of us look to set new goals.
That said, if that works for you, go for it!
I believe this is a solid framework that can help us grow, make progress, remain consistent, and create a healthier life with less suffering, no matter when we decide to take a look at our lives.
The TL;DR:
Set goals โ create systems โ take action โ refine as required.
The Key Takeaways on Goals vs. Systems
- The Problem with Goal-Setting: Attaching your identity to a specific goal can be dangerous. If you don’t achieve it, for reasons that might be out of your control, it can cause significant mental distress.
- Goals are for Growth: You shouldn’t abandon goals entirely. Pursuing them helps you grow and build essential character traits like resilience and patience. The key is to avoid unhealthy obsession.
- Systems Create a Lifestyle: Unlike goals, which have a finish line, systems are about your daily processes and habits. They help you build an identity, like being a ‘healthy person’, which guides your actions consistently.
- How They Differ: A goal is a singular outcome, like losing a specific amount of weight. A system is the collection of habits that support that outcome indefinitely, such as exercising daily and prioritising sleep.
- Use Both for a Better Life: The most effective approach combines both. Use goals to set your direction and provide motivation for growth, and use systems to make consistent, daily progress in that direction.
FAQs for Why Goals Are for Growth and Systems Create a Life
What is the main danger of traditional goal-setting?
The biggest risk is tying your identity too closely to your goals. If you fail to achieve a goal, which can happen for many reasons, it can feel like a personal failure and cause a lot of mental anguish, especially if you’ve made it your entire focus.
Should I stop setting goals altogether?
No, not at all. Goals are incredibly valuable for providing direction and pushing you to grow. The article suggests a healthier approach is to pursue them without becoming so fixated that your entire sense of self depends on the outcome.
How is a ‘system’ different from a ‘goal’?
A goal has a specific endpoint, for example, ‘lose 10 pounds’. A system is the ongoing process you follow, like ‘exercise three times a week’ or ‘eat whole foods’. Goals are about the result; systems are about the lifestyle that leads to results.
Can you give an example of using goals and systems together?
Certainly. Your goal might be to write a book. Your system would be the daily habit of writing 500 words every morning. The goal gives you direction, while the system ensures you make consistent progress.
Why do systems sometimes need to be updated?
As you grow and change, the systems that once served you might become stale or less effective. It’s important to be self-aware and recognise when a routine needs an upgrade to align with your new circumstances or level of personal growth.



